UTOPIA - Is there any greater incentive than the dream of a better life? And is there any greater motivation than a better life for all? Surely not. The dream becomes a vision and the vision becomes a concrete plan for the best possible future, a utopia. And even if it cannot be realised in its entirety, it can still serve as a guiding light and goal.

Because one thing is for sure: the path to a better future is much easier to follow if you come equipped with a good plan. And this is the path that Hodsoll McKenzie have chosen to take with their 2021 collection.

Moving forward, the goal is to create solutions for environmental issues within the industry. Natural materials will be sourced responsibly and within the local region when possible. The production processes will strive to be environmentally friendly and innovative; also the designs shall honor their textile culture and history. The fabrics are intended to enable users to design spaces that are in harmony with nature, not just aesthetically but intrinsically.

These fabrics aim to help create an oasis that simultaneously promotes safety, health and invites people to dream of a better future. After all, it is no coincidence that many a utopian novel is set on a desert island, as this landscape enables one to implement possible solutions on a small scale.

Many of the fabrics in the 2021 collection bear the names of real and fictional islands. The Garden of Eden is as present as an animal that has paradise in its name. This collection represents Hodsoll McKenzie's first steps towards sustainability. The journey is long, but what better reason to embark on an adventure towards the prospect of a better future?

Photographer - Georg Roske / Set Styling – Berit Hoerschelmann | Helping Hands – Jessie May Thomson & Giulia Consiglio | Digital Operator – Luis Bompastor